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AutoEntry Pricing vs Zera Books: Per-Document vs Unlimited

AutoEntry (now part of Dext) charges per-document with pricing tiers based on volume, plus per-client fees that compound quickly for growing firms. Zera Books offers flat $79/month unlimited. Calculate when unlimited beats per-document pricing.

8 min read
Pricing Comparison
January 27, 2025

Understanding AutoEntry/Dext Pricing Structure

AutoEntry was acquired by Dext (formerly Receipt Bank) and now operates under the Dext brand. Their pricing model combines per-document fees with per-client charges, creating compounding costs that become expensive for growing firms.

Dext Essential

  • Starting at ~$24/month
  • Per-client fees apply
  • Document limits on lower tiers

$24+/month

Plus per-client fees

Dext Professional

  • Higher document limits
  • $3-5 per client per month
  • Costs scale with client count

$50+/month

Base + per-client

Zera Books

  • Unlimited documents
  • No per-client fees
  • Flat rate regardless of volume

$79/month

Truly unlimited

The Per-Client Fee Problem

AutoEntry/Dext charges per-client fees on top of base pricing. At $3-5 per client per month, a firm with 20 clients pays an extra $60-100/month just in client fees. Add 10 more clients and you pay $90-150 more. This scaling model punishes growth and creates unpredictable costs. Zera Books has zero per-client fees—manage 5 or 500 clients at the same $79/month.

Break-Even Analysis: When Does Unlimited Win?

Calculate exactly when Zera Books unlimited pricing beats AutoEntry/Dext per-document model. Spoiler: it happens faster than you think.

Cost Comparison by Client Count

Client CountDext Essential + Per-ClientDext Professional + Per-ClientZera BooksYour Savings
5 clients$24 + $15 = $39$50 + $25 = $75$79Dext cheaper
10 clients$24 + $30 = $54$50 + $50 = $100$79$21 saved vs Pro
15 clients$24 + $45 = $69$50 + $75 = $125$79$46 saved vs Pro
20 clients$24 + $60 = $84$50 + $100 = $150$79$71 saved vs Pro
30 clients$24 + $90 = $114$50 + $150 = $200$79$121 saved vs Pro
50 clients$24 + $150 = $174$50 + $250 = $300$79$221 saved vs Pro
100 clients$24 + $300 = $324$50 + $500 = $550$79$471 saved vs Pro

The Per-Client Fee Trap

At just 18-20 clients, Dext Essential + per-client fees exceeds Zera Books pricing. And unlike Zera Books, Dext Essential has feature limitations. With Dext Professional, the break-even is around 6-8 clients.

Every new client you add increases your monthly software cost with AutoEntry/Dext.

Zera Books: Growth Without Penalty

At $79/month flat, your per-client cost decreases as you grow. 10 clients = $7.90/client. 50 clients = $1.58/client. 100 clients = $0.79/client. Growth is rewarded, not penalized.

Add clients freely without affecting your software budget.

Annual Cost Impact for Growing Firms

Most accounting firms add 5-10 new clients per year. With per-client pricing, your costs grow automatically. See the 3-year financial impact.

Growing Firm Scenario

Starting with 20 clients, adding 8 new clients per year

Year 1 (20 clients)

Dext Professional

$150/mo = $1,800/yr

Zera Books

$79/mo = $948/yr

Year 2 (28 clients)

Dext Professional

$190/mo = $2,280/yr

Zera Books

$79/mo = $948/yr

Year 3 (36 clients)

Dext Professional

$230/mo = $2,760/yr

Zera Books

$79/mo = $948/yr

3-Year Total Cost Comparison

Dext Professional (3 years)$6,840
Zera Books (3 years)$2,844
Your 3-Year Savings$3,996

As your firm grows, the gap widens. By year 3, you save $1,812/year compared to Dext. And Zera Books includes features Dext charges extra for: AI categorization, multi-account detection, and bank statement processing.

The Compounding Cost Problem

Per-client fees create a tax on growth. Every new client you acquire increases your software costs immediately. This creates psychological friction: "Do I really need this client if it adds $5/month to my overhead?"

With Zera Books unlimited pricing, new clients are pure profit opportunity. Your software cost stays flat while your revenue grows. No mental calculation needed—just onboard and serve clients.

Real-World Pricing Scenarios

See how AutoEntry/Dext pricing compares to Zera Books for common accounting firm configurations.

Solo Bookkeeper (12 clients)

  • 12 small business clients
  • Monthly bookkeeping + bank statements
  • ~300 documents/month

Dext Essential

$24 + $36 = $60/mo

Zera Books

$79/month

Dext wins at 12 clients, but Zera Books includes AI categorization and multi-account detection that Dext Essential lacks.

Small CPA Firm (25 clients)

  • 25 clients across multiple industries
  • Tax prep + monthly bookkeeping
  • ~600 documents/month

Dext Professional

$50 + $125 = $175/mo

Zera Books

$79/month

Save $96/month ($1,152/year) with Zera Books unlimited

Mid-Size Accounting Firm (50 clients)

  • 50 clients with complex needs
  • Full-service accounting
  • ~1,200 documents/month

Dext Professional

$50 + $250 = $300/mo

Zera Books

$79/month

Save $221/month ($2,652/year) with Zera Books unlimited

Large Bookkeeping Service (100+ clients)

  • 100+ clients across multiple locations
  • High-volume processing
  • ~2,500+ documents/month

Dext Professional

$50 + $500 = $550/mo

Zera Books

$79/month

Save $471/month ($5,652/year) with Zera Books unlimited

The Inflection Point: ~18 Clients

At roughly 18 clients, even Dext Essential with per-client fees exceeds Zera Books pricing. At that point, you're paying more AND getting fewer features. Most established bookkeepers and small firms are well past this threshold. If you manage more than 18 clients, Zera Books is the clear financial choice.

Beyond Pricing: Feature Value Comparison

Zera Books doesn't just win on price—it includes features that AutoEntry/Dext charges extra for or lacks entirely.

AutoEntry/Dext Includes

  • Invoice/receipt capture

    Email inbox and mobile app capture

  • QuickBooks/Xero integration

    Direct push to accounting software

  • Limited bank statement support

    Focuses on invoices/receipts, not bank statements

  • No multi-account detection

    Manual splitting for combined statements

  • Per-client fees compound costs

    Growth increases software spend

Zera Books Includes (All at $79/month)

  • 4 document types

    Bank statements, financial statements, invoices, checks

  • Comprehensive bank statement support

    Zera AI trained on millions of financial documents

  • Multi-account auto-detection

    Automatically separate checking, savings, credit cards

  • AI transaction categorization

    Auto-categorize for QuickBooks/Xero chart of accounts

  • Client management dashboard

    Organize by client, track history, access past conversions

  • Zero per-client fees

    Flat $79/month for 5 or 500 clients

Manroop Gill

"Month-end reconciliation from three days to four hours"

Manroop Gill, Co-Founder at Zoom Books

"We were drowning in bank statements from two provinces and multiple revenue streams. Zera Books cut our month-end reconciliation from three days to about four hours."

Why Flat-Rate Pricing Matters at Scale

Zoom Books processes financial data across multiple provinces with dozens of revenue streams. With per-client pricing, they'd pay hundreds extra monthly just in client fees. Instead, they process 40+ bank statements monthly at the same flat $79—no budget surprises, no growth penalties. When volume spikes during year-end, their software cost stays the same.

Frequently Asked Questions

How does AutoEntry/Dext per-client pricing work exactly?

Dext charges a base monthly fee plus $3-5 per client per month depending on your plan. So a Professional plan at $50/month with 30 clients would cost $50 + (30 x $5) = $200/month. Every new client you add increases your monthly bill. Zera Books charges flat $79/month regardless of client count.

At what point does Zera Books become cheaper than AutoEntry/Dext?

The break-even point is around 18 clients for Dext Essential or 6-8 clients for Dext Professional. Beyond these thresholds, Zera Books unlimited is cheaper. Since most established accounting firms serve 20+ clients, Zera Books offers immediate savings.

Does Zera Books handle bank statements as well as AutoEntry/Dext handles invoices?

Actually, Zera Books specializes in bank statements while AutoEntry/Dext focuses on invoices and receipts. Zera AI is trained on millions of financial documents with 99.6% accuracy on bank statements. Features like multi-account detection and AI transaction categorization are purpose-built for bank statement workflows.

Can I use both tools for different purposes?

Yes. Some firms use AutoEntry/Dext for invoice email capture and Zera Books for bank statement processing. However, at combined pricing, this gets expensive quickly. Zera Books processes invoices too, so many firms find they can consolidate to a single unlimited tool.

What happens to my Zera Books price if I double my client count?

Nothing. Your price stays $79/month whether you have 10 clients or 100 clients. With AutoEntry/Dext, doubling clients would roughly double your monthly cost due to per-client fees. Zera Books pricing rewards growth instead of penalizing it.

Stop Paying Per-Client Fees. Start Growing Without Penalty.

Join accounting firms who switched from per-document, per-client pricing to Zera Books unlimited. Add clients freely, process any volume, all for flat $79/month.

Try for one week

$79/mo

Flat rate, no per-client fees

Unlimited

Clients and documents

99.6%

Extraction accuracy